BSI History

2000 to Present — 25 years of musical mood data

Billboard Sadness Index Over Time

BSI Value Historical Event

Notable Events

Mar 2000

Dot-com Peak

BSI 44

44/100
Sep 2001

9/11 Attacks

BSI 42

42/100
Nov 2001

Post-9/11 Escapism

BSI 26

26/100
Oct 2002

Dot-com Bottom

BSI 30

30/100
Aug 2005

Hurricane Katrina

BSI 50

50/100
Oct 2007

S&P 500 Pre-Crisis Peak

BSI 42

42/100
Mar 2008

Bear Stearns Collapse

BSI 30

30/100
Sep 2008

Lehman Brothers Bankruptcy

BSI 22

Recession Pop begins — dance music dominates as economy crashes.

22/100
Oct 2008

Peak Escapism (GFC)

BSI 20

20/100
Mar 2009

S&P 500 Bottom (666)

BSI 22

22/100
Jun 2009

Recession Pop Peak

BSI 24

24/100
Sep 2012

Gangnam Style

BSI 47

47/100
May 2014

"Happy" (Pharrell) Era

BSI 40

40/100
Nov 2015

Adele "Hello" Peak

BSI 53

53/100
Nov 2016

Post-Election Mood

BSI 55

55/100
Mar 2020

COVID-19 Pandemic Declared

BSI 65

65/100
Apr 2020

COVID Lockdown Peak Sadness

BSI 70

70/100
Nov 2020

Pfizer Vaccine News

BSI 28

28/100
Mar 2021

Vaccine Euphoria Peak

BSI 20

20/100
Jun 2022

Bear Market + Vibecession

BSI 43

43/100
Mar 2023

SVB Collapse

BSI 43

43/100
Jul 2023

Eras Tour Mania

BSI 44

44/100
Jun 2024

Brat Summer Begins

BSI 38

38/100
Aug 2024

Peak Brat Summer

BSI 30

30/100
Feb 2025

Kendrick GNX Dominance

BSI 39

39/100
Feb 2026

Current Week

BSI 31

31/100

Key Insight: The Escapism Pattern

Notice how the BSI drops (charts get brighter) during recessions? When times get hard, people don't wallow — they seek musical escapism. The 2008 financial crisis gave us Gaga and Kesha. COVID was the rare exception where genuine sadness briefly dominated the charts.